Creative and AnalyticalCasey Cook
Welcome!
My name is Casey Cook, and I’m passionate about combining analytical and creative thinking to develop effective solutions for complex problems within the TMT sector.
If you’d like to learn more about my story…
JOB EXPERIENCE
As a Creator Strategy Intern, I improved affiliate merchandising campaigns and creator brands by tracking and analyzing 12-20 products in real-time, generating $335,000 in revenue in under 12 hours. I also collaborated with 48 brands and 5 agencies, as well as built a database of 378+ products from 22+ livestreams to evaluate consumer trends and preferences.
Creator Strategy Intern
At TIKTOK
As a Data Strategy & Operations Intern, I validated large datasets to ensure accurate and reliable information. I’ve worked on 8 projects with a combined 750,000+ data entries from Hulu, Max, Prime Video, Tubi, Peacock, Disney+, Apple TV+, and Paramount+. I’ve also collaborated with a team of employees to identify and define use cases from 14 data vendors.
Data Operations Intern
At Paramount
Business Development Intern
As a Business Development Intern, I work to gather, organize, analyze, and present data to help TeenTix strategically prepare for national expansion to Los Angeles. My primary focus is using data from 90+ of TeenTix’s business partners to drive consistent growth among Gen Z customers. TeenTix has 70,000+ users, 130,000+ ticket purchases, and 50,000+ content viewers.
At TeenTix
As the Media Manager, I provide corrections, feedback, and overall direction to a team of Media Coordinators across six different countries: Argentina, Switzerland, Germany, Italy, England, and the United States. I have reviewed and submitted 42 video and 288 photo projects for Pepperdine International Program’s marketing campaigns.
Media Manager
At international Programs
As a Sales & Marketing Intern, I researched and reported on 8 of Baskkett’s competitors’ products, services, and marketing strategies. I also analyzed conversion rates of door-to-door sales tactics with 100+ potential customers to determine the most efficient sales strategies. I worked alongside other interns to learn and improve on innovative social media marketing techniques.
At Baskkett
Sales & Marketing Intern
Personal BRAND
Accomplishments
45,000+ Followers
Across TikTok, Instagram, YouTube
8,540,000+ Views
Combined Short/Long Form
12+ Countries
Work Across Four Continents
As the Founder of Casey Cook Film, I spend much of my free time writing, directing, and editing a collection of short films from around the world. With the content I produce, I hope to encourage my audience to become more empathetic and introspective. I believe that each frame presents an opportunity to share emotion, provoke thought, and inspire meaningful change.
Founder
